Engineering ManagerAchieveApr 2022 - CurrentAchieve, formerly known as Freedom Financial Network focuses on helping people in financial stress (especially debt) by developing a suite of products designed to promote their financial independence.
Currently leading a group of highly motivated engineers across multiple teams, overseeing the consumer experience journey—from the critical lead generation phase through enrollment and customer conversion.
Successfully streamlined the lead acquisition platform to align with Sales enablement. This was achieved by strategically introducing process improvements such as capacity planning, execution planning, and iterative prioritization. By reducing agile inefficiencies and fostering an empowering environment, the team achieved their goals with an average 30% improvement quarter-over-quarter during 2023–2024.
Led a project to enable the Sales teams to engage with potential customers with more empathy through co-browsing the application process across the Freedom and Achieve brands, resulting in a 20% improvement in close rates.
Oversee engineering growth by conducting weekly 1:1s, periodic leveling exercises, and 360-degree feedback to foster a high-performance culture.
Engineering ManagerInvitaeSep 2021 - Apr 2022 · 8 mosManaged the highly visible and critical consumer experience journey, from initial lead generation through to customer conversion.
Led a team focused on empowering the engineering organization to become self-sufficient and facilitate faster, more successful product rollouts. This involved enhancing developer experience, developing shared tooling and components, and establishing the overall frontend architecture across Invitae.
Collaborated with leadership to set quarterly and yearly OKRs, planned roadmaps with product managers, and conducted resource forecasting. Delivered monthly engineering scorecards and provided team member recognition.
Supported the engineering organization's first-ever leveling and calibration effort. This initiative aimed to standardize performance metrics, create a fair compensation and promotion process, align with business goals, and provide clear progression pathways for engineers. The focus was on fostering growth-oriented development for engineers in the org.
Engineering ManagerSoFiMar 2018 - Sep 2021 · 3 yrs 7 mosLed a team of engineers responsible for "growth engineering" by developing and maintaining SoFi's entire non-authenticated site, focusing primarily on page load performance and experimentation.
Initiated a project to integrate a component-based architecture (using PolymerJS and ReactJS) for the content and performance marketing teams within their CMS. This resulted in reduced engineering dependency by 90% and a significant increase in self-service capabilities.
Collaborated closely with several marketing teams on quarterly roadmap alignment, planning for execution, and delivery timelines, including new product launches and campaigns.
Fostered healthy team morale by encouraging members to take on the Scrum Master role, lead brown bag sessions, and showcase work at company all-hands meetings, among other initiatives.
Lead EngineerTen-X (prev. Auction.com)May 2014 - Mar 2018 · 3 yrs 11 mosLed development of a business-critical platform providing an end-to-end solution for various business units across different phases of an asset lifecycle, consolidating multiple offline processes into a single online platform. The platform reduced the go-to-market time and improved efficiency for a listing by 60%.
Spearheaded development of one of Auction.com's key components—Bidder Registration—implementing extensive A/B testing to enhance the novice REO buyer experience and reduce drop-off rates.
Played an active role in re-architecting Ten-X's development stack, transitioning from an Angular-Python monolith to a microservices architecture using Node.js, React (with Redux), and Docker for the frontend. This improved the page load speeds by 80%.
Led a critical component of the company's rebranding initiative (from Auction.com to Ten-X) by collaborating closely with the marketing team to develop a multi-brand set of pages, focussing on load performance and SEO optimization.
Created a voice-based search system using Google Home and API.ai during the annual hackathon.
Software EngineerBrightedge TechnologiesJun 2012 - Apr 2014 · 1 yr 11 mosCollaborated closely with the Chief Architect as the sole engineer responsible for designing data integration architectures for various types and formats of incoming data.
Maintained close communication with client-side analytics teams to ensure smooth operations.
Developed processes to guide clients in successfully integrating their analytics data from leading industry tools into the Brightedge SEO platform, adhering to Brightedge specifications and ensuring a seamless user experience.
Worked extensively with tools like Adobe Omniture, Google Analytics, Webtrends and Coremetrics for data integration. Handled various data formats including REST APIs, CSVs and TSVs.
Developed and maintained REST-based APIs to expose BrightEdge SEO services to customers and support mobile application development.
Contributed to front-end development using PHP and JavaScript on the platform.
Actively participated in recruitment processes for the engineering team.
Senior Software EngineerAccenture Tech. Solutions (Accenture LLP)Aug 2007 - Apr 2011 · 3 yrs 9 mosOversaw development, testing, and sign-off processes between the offshore and client teams. This included creating technical specification documents and designing process schedules for monthly version releases.
Coordinated efforts between the India team (offshore counterpart) and client teams as a member of a select group of solutions architects.
Designed and developed ETL processes using AbInitio and Teradata utilities for database operations (certified developer).
Presented monthly project metrics to the client engagement lead and managed time/revenue metrics for the team.
